Approach
focused on industry - a different approach to customized education
ESMT CS pursues an industry-focused approach and uses forefront research with discipline-based knowledge and real world implementation. The start was made in 2003 with two practice groups, namely Technology-Based Industries and Telecommunication, Transport, Utilities. Financial Services was added in January 2005, Life Sciences Industries in November 2005, and Consumer Goods and Retail in January 2008.
| TBI - Technology Based Industries |  |
TTU – Telecommunication, Transport, Utilities |
|---|---|---|
TBI Clients:
|
TTU Clients:
|
|
| FIS - Financial Services | LSI - Life Sciences Industries | |
FIS Clients:
|
LSI Clients:
|
|
| CGR - Consumer Goods and Retail | ||
CGR Clients:
|
Practice Group TBI - Technology Based Industries
| Characteristics | Challenges |
|---|---|
| Developing products and complex solutions on B2B markets | Integration of customer and suppliers |
| Engineering culture | Market orientation |
| Global competition | Organizing global value chains |
| Highly specialized | General management know-how |
Practice Group TTU - Telecom, Transport Utilities
| Characteristics | Challenges |
|---|---|
| Highly capital intensive, technology-based industries | Leveraging capital intensive assets |
| Public mission; safe service for mass market | From supply to demand orientation |
| Monopolistic position in the past, now privatized and regulated | Enhancing capital market orientation |
| Opening of markets leading to internationalization | Internationalization of cost structure |
Practice Group FIS - Financial Services
| Characteristics | Challenges |
|---|---|
| Large-scale industry consolidation | Qualitative growth |
| Change in competitive landscape | Vertical disintegration |
| Converging markets | Internationalization of cost structure |
| Diverging business models | Establishing common corporate and strategic collaboration |
Practice Group LSI - Life Sciences Industries
| Characteristics | Challenges |
|---|---|
| Company value highly dependent on R&D pipeline | Productive in-house R&D along balanced licensing activities |
| Innovative and patented products provide for long-term profitability | Excellence in portfolio management and intellectual property-rights management |
| Separation into volume and premium product markets | Comprehensively adapt and streamline operations |
| Emerging competitors from Asia/Pacific | Focusing on strategy and supply-chain management |
Practice Group CGR - Consumer Goods and Retail
| Characteristics | Challenges |
|---|---|
| Fast changes in consumer behavior | Making product and service innovation a core competence |
| Customer behavior often dependent upon brand and image | Establishing superior brand management |
| High expenses for marketing and advertisement | Continuously increasing the efficiency and effectiveness of all marketing activities | Low margins due to strong competition in many product categories | Leveraging sourcing and inventory management to reduce cost to the bare minimum |
ESMT European School of