Articles
Being a new school we are presenting here a selection of articles from our faculty members, which we have divided between academic or referreed and managerial.
We are currently in the process of creating a data bank to manage the various types of publications. At this time our list of articles is not complete. We will be continually adding new entries to this area in the coming weeks.
- Innovation in multi-invention contexts: Mapping solutions to technological and intellectual property complexity California Management Review 53(4): 47–79.
- HLB-Geschäftsmodelle – Partialmodellierung zur Systematisierung von Geschäftsmodellen „Hybrider Leistungsbündel“ (HLB) wt Werkstattstechnik online 101(7/8): 498–504.
- Kundenzufriedenheit im Kontext hybrider Leistungsbündel – Besonderheiten und Vermarktungserfordernisse wt Werkstattstechnik online 101(7/8): 521–524.
- Made in heaven - produced on earth: Creative leadership as art of projection Journal of Business Strategy 32(4): 12–24.
- Return on Marketing - Unternehmenswert im Fokus Marketing Review St. Gallen 28(3): 8–12.
- Think again: Entrepreneurs on a dance floor Business Strategy Review 22(1): 65–68.
- Strategy: The bottom of the pyramid Business Strategy Review 21(4): 46–51.
- Komplex polnocennosti [The superiority complex] Harvard Business Review Russia
- Discussing values in executive education: From "non-discussable" to learning management of meaning Training and Management Development Methods 24(4): 15–21.
- Laboratoriya identichnosti [Identity Laboratory] Harvard Business Review Russia 63(11): 1–3.
- Are you ignoring trends that could shake up your business? Harvard Business Review 88(7/8, July-August): 124–131.
- The last frontier: Market creation in conflict zones, deep rural areas, and urban slums California Management Review 52(4): 6–28.
- How to stop customers from fixating on price Harvard Business Review 88(5, May): 84–91.
- High-tech for low-frills markets: New challenges for German high tech companies Innovative Marketing 6(2): 77–81.
- Uspeshnost lidera v postkrizisnoe vremya [Leader Success in Post Crisis Times] Generalny Direktor 7: 24–28.
- Upravlyaem po-vzroslomu commentary [Leading as grown-ups] Harvard Business Review Russia 55(1): 57
- Using corporate social responsibility to motivate and retain female employees - 2009 leadership conference survey results from Simmons School of Management and Hewlett-Packard Center for Gender in Organizations Insights 31: 1–3.
- L'Europe face aux investissement souverains Revue D'Economie Financière hors-série
- Liderstvo: Izderzhki Professii [Leadership: The costs of the profession] Harvard Business Review Russia 54(12): 24
- The shark is dead: How to build yourself a new market Business Strategy Review 20(4, October): 40–47.
- Understanding creativity: The manager as artist Business Strategy Review 20(2, May): 68–73.
- Art lessons for the global manager Business Strategy Review 20(1, Spring): 50–57.
- Using corporate social responsibility to win the war for talent Sloan Management Review 49(2, Winter): 37–44.
- Theoria cum praxi - Bemerkungen zur Entwicklung der Managementausbildung seit 100 Jahren ZfbF Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung 60: 846–863.
- Überwälzungen der Opportunitätskosten von CO2-Zertifikaten als Ausbeutungsmissbrauch: Eine ökonomische Analyse Wirtschaft und Wettbewerb 58(9, September): 929–940.
- Peer coaching in executive-education programmes Training and Management Development Methods 22(2): 15–24.
- Der Einfluss von Marketing Assets auf den Shareholder Value Marketing Review St. Gallen 25(2): 14–17.
- Zopa.com - Innovation in the U.K. financial services industry Journal of Financial Transformation 23: 51–59.
- Overcharge estimations in cartel cases: Lessons learned from a recent judgment on the German paper wholesaler cartel Global Competition Litigation Review 1(1): 1–10.
- Using economic analysis to assess R&D&I state aid measures European State Aid Law Quarterly 6(4): 592–604.
- Zopa: Web 2.0 meets retail banking Business Strategy Review 18(3): 11–17.
- The year 2005 at DG competition: The trend towards a more effects-based approach Review of Industrial Organization 29(4): 281–304.
- ESCRA Journal of Business & Industrial Marketing 21(3): 189–194.
- Entrepreneurs on a dance floor Business Strategy Review 17(4, Winter): 26–31.
- Handel entmachtet: Konsumgüterindustrie und Handel im Jahr 2005 Markenartikel 5(96): 209–214.
- The impact of the new substantive test in European merger control European Competition Journal 2(1, April): 9–28.
- The future of strategy is leadership Journal of Business Research 59(3): 310–314.
- Applying the market economy investor principle to state owned companies - Lessons learned from the German Landesbanken cases Competition Policy Newsletter 1: 105–109.
- The future of European business leadership European Business Forum 24: 36–42.
- Otvetstvennyj sa kar'eru [Taking Charge of One's Own Career] Harvard Business Review Russia 10(12): 18
- Leadership education as a moving target The International Journal of Leadership Education 1(1): 1–8.
- Partnersuche im Technischen Vertrieb Absatzwirtschaft Sonderheft Vertrieb: 24–26.
- Mehr Dienstleistung? Neues Vertriebsmanagement! Absatzwirtschaft 1: 66–67.
- NEGBI: Introducing new systems in the telecom market Journal of Business & Industrial Marketing 19(5): 344–350.
- Testimonialwerbung mit Prominenten bei Neumarkenstrategien transfer - Werbeforschung & Praxis 49(2): 4–9.
- Introduction and overview of the seventh annual innovations in social marketing conference Social Marketing Quarterly 7(3, Fall): 6–7.
- Komplexitätsfalle im globalen Asset Management Die Bank 2: 94–97.
- Competing today while preparing for tomorrow Sloan Management Review 40(3): 73–81.
- Prozeßorientiertes Kommunikationsmanagement: Auf dem Weg zur Hyper-Kommunikation Absatzwirtschaft 6: 100–103.
- State aid, restructuring and privatization in the new German Länder European Economy 3: 132–160.
- The changing agenda of product innovation: Winning today's race to cheaper, faster, better product development Financial Times Mastering Management Review
- ProKom - Marketingkommunikation für den Business-to-Business-Bereich Technischer Vertrieb 1(1): 48–51.
- Challenges facing banks in internet-based commerce FIG Connection 3(2): 15–19.
- Squeeze play: A case from the Hungarian privatisation Journal for East European Management Studies 3(2): 117–133.
- Managing trust: Can it be done? Financial Times Mastering Management Reader 8: 9–13.
- Sicherer Zahlungsverkehr im Electronic Commerce Die Bank 4: 217–219.
- Ot "sovetskogo otdela kadrov" - k cluzhbe upravleniya chelovecheskimi resursami [From a personnel department in the Soviet Union to a human resources department in Russia] Chelovek I Trud 8: 88–90.
- Innovation: The race to learn with partners Financial Times Mastering Management Reader 7: 13–17.
- Jaakko Honko 75 Jahre Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung (ZfbF) 11: 990–992.
- Az 'átbukdácsoló privatizáció' forgatókönyve [The 'struggling through' scenario of privatisation] Gazdaság Vállalkozás Vezetés (3): 20–27.
- Fitting the bill Telcom Report International 4: 44–47.
- Késleltetett fazonigazítás: a 'lépésváltó privatizáció' forgatókönyve [Delayed refashioning - the 'muddling through' scenario of privatisation] Gazdaság Vállalkozás Vezetés (5): 25–35.
- Asymmetrische Partner-Bindungen - Drum prüfe, wer sich ewig bindet Absatzwirtschaft 39: 152–157.
- Die Qualitätszertifizierung nach DIN ISO 9000-9004 und die Auswirkungen für das Marketing im Business-to-Business-Sektor io-Management 65(9): 59–65.
- Early supplier involvement: Leveraging knowhow for better product development Target, Journal of the American Assocation for Manufacturing Excellence 12(1): 20–27.
- Servicequalität als der Erfolgsfaktor Bankmagazin 7: 30–34.
- Öko-Audits auch für Brauereien Brauwelt 40/41: 2037–2039.
- Der Service entscheidet - Qualitätsmanagement Bankmagazin 3: 48–51.
- Alliances can bring you hidden benefits Perspectives for Managers 2: 1–4.
- Kreditwürdigkeitsprüfung mit den neuen Jahresabschlusskennzahlen des Bundesaufsichtsamts für das Versicherungswesen (BAV) Der Betrieb 47(12, March): 589–594.
- Business-to-Business-Kommunikation - Die Sicht der Wissenschaft Werbeforschung und Praxis 39: 130–137.
- Privatisierung der Brauindustrie in Sambia Brauwelt 29: 1419–1421.
- Deutscher Biermarkt im Wandel: Neue Anforderungen an die deutsche Brauindustrie (Teil 3) Brauwelt 18: 798–803.
- Deutscher Biermarkt im Wandel: Neue Anforderungen an die deutsche Brauindustrie (Teil 2) Brauwelt 9: 352–354.
- Bedeutung des Kundenvertrauens im Systemmarketing Marktforschung und Management 36(3): 75–79.
- Deutscher Biermarkt im Wandel: Neue Anforderungen an die deutsche Brauindustrie (Teil 1) Brauwelt 5: 168–170.
- Review of Made in America: Regaining the productive edge Managerial and Decision Economics 13(1, January-February): 83–85.
- Markensensor: Ein Instrument zu erfolgreichen Markenführung und Markenkontrolle Brauwelt 50: 2594–2602.

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