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Dates:
Module 1: 20. - 23. Jun 2017, Module 2: 5. - 8. Sep 2017, Module 3: 7. - 10. Nov 2017
Duration:
Module 1: 4 days; Module 2: 4 days; Module 3: 4 days
Location:
Module 1: ESMT Berlin, Module 2: Charlottesville, VA, USA, Module 3: Beijing, P.R. China
Tuition:
10,900 €
Target audience

Participants with a leading position in technology-driven, globally active B2B companies who are responsible for generating profitable business

Key topics
  • Tackling low-cost competition on global B2B markets
  • Developing innovative business models
  • Turning complex services into a profitable business
  • Developing market-based controlling systems
  • Optimizing decision making in sales and marketing processes
  • Negotiating sales success
  • Achieving sales excellence through leadership
  • Handling different cultural and political frameworks
  • Understanding the current drivers of market-oriented management
Take-home value
  • right understanding, concepts, and tools for improving revenue generation in the global market
  • formation of international network of peers
Dates:
18. - 19. Sep 2017
Duration:
1 day
Location:
Berlin
Tuition:
1,100 €
Target audience

Executives who want to be aware about different types of ethical issues that occur on different levels in the broad area of business affairs – and who want to be equipped with tools, frameworks and theories that can be helpful for individuals and/or organizations when dealing with ethical issues in business.

Key topics
  • Introduction to business ethics (and customer perspectives)
  • (Business) ethics in action
  • Ethical decision making in practice
  • Shareholder perspectives: The purpose of business
  • Employee perspectives: The right or obligation to mutiny
Take-home value

This program will help you in your aim of becoming an even more successful and responsible leader.

Dates:
20. - 22. Sep 2017
Duration:
3 days
Location:
Schloss Gracht
Tuition:
2,900 €
Target audience

Participants are managers with a technical, scientific, legal, or humanities degree who have acquired business knowledge and want to expand their managerial accounting knowledge.

Key topics
  • Cooperation between non-finance and finance managers
  • Strategic and operational managerial accounting
  • Value-oriented managerial accounting
  • Performance measurement
  • Budgeting, capital budgeting, and transfer prices as instruments of managerial accounting
  • Managerial accounting in functional areas: R&D projects, supplier evaluations, and production processes
  • Customer profitability
Take-home value
  • developing a sharpened business acumen and understanding the tasks and instruments of modern managerial accounting systems
  • seeing the logic of budgets and transfer prices, as well as recognizing the impact of credit ratings, financial reporting standards, and the mechanisms of a functioning risk-management system
  • learning how to track project costs during the product development phase
  • understanding how the systematic control of the procurement process contributes to success
  • realizing how the productivity of manufacturing plants can be traced
Target audience

Managers and consultants who make pivotal decisions on issues affecting market entry, production site closures, products, investments, or personnel.

Key topics

Making good decisions

  • Managing uncertainty
  • Evaluating alternatives
  • Valuing additional information

Understanding decision-making psychology

  • Identifying risk attitudes
  • Recognizing personal bias
  • Avoiding common pitfalls

Optimizing group processes

  • Combining individual knowledge and judgment
  • Steering and group dynamics
  • Implementing in the organizational context
Take-home value
  • improve business performance by developing a deeper understanding of what drives effective versus ineffective decisions
  • learn to ask the right kinds of questions, use appropriate frameworks, and stop overanalyzing to avoid common decision traps
  • develop cooperative decision-making skills in situations where collaboration produces better results
Dates:
27. - 28. Jun 2017
Duration:
2 days
Location:
Berlin
Tuition:
1,800 €
Target audience

Executives focused on helping their organizations embrace digital technologies, both operationally and strategically.

Key topics
  • How digital is disrupting competition and redefining industries
  • The fundamentals of strategy and strategic management
  • How digital changes strategy
  • Unlocking business value from digital investments
  • Distinguishing between different types of digital investments
  • Innovating products, services, processes, and customer experiences with digital technologies
  • Components of a digital strategy
  • The digital strategy process
  • Tools and techniques for building a digital strategy
  • Actively managing the investment portfolio in digital
  • Leading digital transformation

 

Take-home value
  • address the key questions of where, when, and how to invest in digital
  • gain a thorough understanding of the impact of digital technologies on organizations and the competition
  • establish a frame of reference for considering digital in a strategic context
  • learn a language to discuss opportunities and challenges
  • gain a toolset to aid in crafting a digital strategy
Dates:
29.06. - 30.06.2017
Duration:
2 days
Location:
ESMT Berlin
Tuition:
1800,-€
Target audience

The course is designed for project and program managers, for those working in PMOs, and for managers responsible for planning, justifying, and sponsoring IT-enabled change-projects.

Key topics
  • Aligning an organization’s portfolio of investments in IT with business objectives
  • Mapping organizational changes against expected benefits, investment objectives, and business drivers
  • Analyzing stakeholders to understand their position, building strategies to increase buy-in
  • Overcoming obstacles that can prevent the realization of expected business benefits
  • Defining metrics and assigning responsibilities
  • Building robust and realistic business cases
  • Designing projects and programs to accommodate different types of IT investments
  • Setting achievable benefits that can be actively managed and agreed upon in advance
Take-home value
  • Gaining a clear understanding of how organizations can maximize returns from their digital investments
  • Receiving tools and techniques that allow real benefits to be realized
  • Applying these tools and techniques to actual projects

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