How our efforts to save the world are killing it!

How our efforts to save the world are killing it!

ESMT Open Lecture with Alexander Neubacher, author of "Ökofimmel" and editor with "Der Spiegel"

Moderator: CB Bhattacharya, Professor, E.ON Chair in Corporate Responsibility, and Dean of International Relations, ESMT

Failing green projects, eco-living lies, the rise of the LOHAS and Germany’s continuing obsession with eco-living. Alexander Neubacher, author of "Ökofimmel" and editor with "Der Spiegel", believes that Germany’s major environmental policies aren't just ineffective, they are also counterproductive: the energy-saving light bulb ends up as hazardous waste, too much insulation promotes mold, household drains are emitting a putrid odor because everyone is saving water, and the so-called "Energiewende" leads to skyrocketing carbon dioxide emissions because Germany’s heavy oil and coal power plants have to be fired up. Mr. Neubacher will discuss why we can’t change the world by green shopping, why those who spend vast amounts on expensive bio-products are in fact bad role models for sustainable living, and finally, why the German obsession with Ökofimmel must be challenged.